Barcodes for selling on eBay
Most eBay product categories require a product tag. Product identifiers, such as GS1's GTIN code, are unique codes created by the manufacturer to identify a specific product. The type of product identifier used on eBay can vary depending on the category of the product.
The GS1 Global Trade Item Number (GTIN) identifies the product. It gives products and packaging a globally unique identity. If your product already has a GTIN, you do not need to create a new one to sell it on eBay. Use the existing code, which makes it easier to register your product on the marketplace.
Benefits of a product identifier
The main advantage of using a product identifier is that it increases the chances of a buyer finding your product. Product tags allow buyers to find and compare available products while knowing that your product is exactly what they are looking for.
Using the right product tag also helps reduce the number of returns because people can be sure of what they are buying. Only use product tags that match the exact product you are selling. If you choose a product that is slightly different, such as a different model year or with different specifications, you will mislead buyers.
Using a product tag also saves time when creating listings. When you enter a product tag, eBay will suggest a match if your product already exists in an eBay listing. If there is a match, many fields, such as the image and title, are pre-filled.
The benefits of GS1 GTINs for eBay and their sellers
eBay talk about why GS1 GTIN is an important product identifier and the many benefits it brings to their sellers.