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GS1 2D codes are becoming increasingly widespread. From the retail and wholesale perspective, the most important thing is to ensure that they can be scanned smoothly at checkout and that systems are able to utilise the data they contain.

The GS1 2D code differs from a regular QR code in that its content complies with GS1’s international GS1 Digital Link standard. The standard ensures that the codes have a consistent structure and that the data content is interoperable between different systems and operators.

The GS1 2D code functions on a product or package as a link to the product’s digital world. When a consumer or business partner scans the code, it not only identifies the product but can also redirect directly to relevant online content.

A GS1 2D code helps you enhance your brand’s communication with consumers. In addition, it enables the efficient transfer of information related to your product further along the supply chain.

The GS1 2D code brings more accurate product information to your processes, helping to further improve operational efficiency.

As a technology supplier, you play a key role in the transition to the next generation of barcodes. We have compiled useful links for you on this page on the technical implementation and utilisation of GS1 2D Code.

Our partners implement tested and certified solutions to support the use of GS1 standards and services. Through the partner network, we are able to expand our expertise and offer more value to our customers.

Packaging data is structured data about packaging, its materials and use. With GS1 standards, packaging data is linked as part of product data and utilised efficiently in business operations, the circular economy and regulatory compliance.

Food origin information refers to the geographical origin of a product or its raw materials—that is, where the food was grown, raised, processed, or produced. Origin information is often used to ensure quality, sustainability, and consumer confidence.

Trading partners, consumers and authorities are increasingly demanding transparency into the origin and responsibility of products. GS1 standards effectively support this traceability by providing interoperable international solutions for tracking products and related events throughout their entire...

Creating a GS1 2D code is more than just generating a QR code. When the code follows the GS1 standard structure, it works reliably and interoperably throughout the entire supply chain.

The GS1 2D code opens up new possibilities for consumer communication. At the same time, it helps improve product safety, process efficiency, and supply chain management. It is a step toward interoperable traceability across the supply chain.

The use of GLNs in the Finnish food chain can yield significant benefits. International examples and experiences from other industries show that the GLN enables the smooth sharing of location and party information between different actors and systems. The systematic adoption of the GLN would bring...

We coordinate and facilitate industry-developing programs and projects. We gather our customers in collaboration groups to develop the practices of their industry and to influence the development of our services. In addition, we are strongly involved in the development of the GS1's global standards.

We are coordinating a project portfolio that aims to develop a interoperable traceability solution for the Finnish food chain based on common standards and operating models.

The objective of the development project is to create a common approach to the efficient management and exchange of fish traceability data across the entire food chain. At the end of the project, decisions will be made regarding the next steps and the possible launch of a system specification phase.

A joint development project of GS1 Finland, ProAgria, and food chain operators is conducting practical tests to determine how data generated in primary production can be transmitted smoothly and consistently throughout the food chain.

The EU Digital Product Passport is a system in which data must flow between different actors and systems throughout a product’s entire lifecycle. GS1 standards provide a common language for data, enabling the information required for the product passport to be shared, understood, and utilised in an...

GS1 Data combines the functions of GS1 Synkka and GS1 Rekisteri into one modern service. The goal is to make it easier to maintain and share product data. GS1 Data will be implemented in stages by the end of October. Here you can find information about GS1 Data and its implementation.